Cornerstone Content

Evergreen, methodology-carrying content pieces. The “masterclass tier” — long-form, comprehensive, designed to install the full 7 Building Blocks worldview in a viewer who has never encountered Pro Church Tools before.

These pieces do the IP heavy lifting so other formats (the YouTube visit show, the podcast, short-form) can apply the methodology without re-teaching it.

What is in this folder

• masterclass.md — the Church Communications Masterclass. Full script for the cornerstone YouTube video. Installs all 7 Building Blocks in one ~30-minute video. Shipped May 2026 (Chaos Era kickoff). Script is the last written version, not re-verified line-by-line against the published video.

How this connects

• Carries the full IP load referenced by church-chaos-show visit episodes (which apply 2-3 Blocks rather than re-teaching all 7)
• Drives audit submissions to church-chaos-index via the mid-script CTA
• Methodology source: 7-building-blocks, communications-policy