Church Chaos — The YouTube Show
The flagship visit show of the 2026 Chaos Era. A franchise YouTube format where the host visits churches, measures their Church Chaos Index across four dimensions, and recommends fixes via the 7 Building Blocks methodology.
Status: First episode in production. No episodes released yet.
What’s in this folder
youtube-formula.md— the full production playbook (retention targets, three-act structure, cold open formula, score reveal mechanics, watch-back ritual, short-form clip slate, 18 rules to tape on the editor’s wall)production-brief-template.md— the per-church brief that maps an audit to a production starting point (host, producer, editor)production-brief-workflow.md— how to use Claude to generate a production brief from a church’s audit
Key principles
- The antagonist is chaos, not the church. Be honest about what’s broken, generous about why it got that way.
- Communications is not a department. Frame every problem as a downstream impact on a ministry the pastor cares about.
- No manufactured resistance. This isn’t Kitchen Nightmares — the pastor invited us in. Drama lives in the gap between intention and execution. Closer to Fixer Upper or The Repair Shop.
- The watch-back ritual is the show’s signature. Every episode includes the team watching their own footage on a tablet while the host watches them watch.
- The Variable Third Act. The 7 Building Blocks system is consistent IP. But to keep the catalog fresh, never show all 7 in one episode — pick the 2–3 that matter for this church.
How this connects
Source of churches: audit-example-beta is the kind of audit that produces show candidates. Every visit subject submits an audit first.
Source of methodology: 7-building-blocks is the prescribed solution. The masterclass — see cornerstone-content — carries the IP load. Visit episodes apply 2–3 Blocks per episode without re-teaching.
Funnel role: tentpole emotional payoff content; transformation proof. Drives audit submissions back to churchchaos.com via mid-roll CTA at the watch-back ritual.